Don’t Give Up on 2026 — You Can Still Have a Big Year
Don’t Give Up — You Can Still Have a Big Year! It’s always been interesting to see how client expectations of marketing spend vary from business to business. A lot of businesses start small, or run a short trial to get a feel for the ROI before committing to a full-on plan. Other businesses know […]
The State of Social Media Advertising in 2026: Trends and Tactics
The State of Social Media Advertising in 2026: Trends, Tactics and Strategies In the last decade, social media advertising has been one of the most effective ways to reach new customers and grow an audience. From its humble beginnings as a simple way to stay connected with friends and family, it’s now become a powerful […]
Tips for Marketing During a Recession
Is it a recession? Is it a downturn? Ride the avalanche – don’t get swallowed up by it. Here are 5 tips for marketing during a recession.
Why Your Website Feels Cold
People rarely say it out loud, but they feel it immediately. They land on a website and something just… doesn’t connect.It’s clean. It’s functional. It loads fast.And yet, it feels distant. Unwelcoming. Impersonal. Cold. When business owners notice this, they often misdiagnose the problem. They assume the site needs brighter colors. Friendlier copy. More personality. […]
Why Your ads get Clicks but no Conversions
You’ve seen the pattern before. The ads are running.People are clicking.But nothing happens after that. No calls. No form fills. No booked sessions. No sales.Just clicks. That’s frustrating. Especially when you paid for each of those clicks. It’s a story we hear all the time from small business owners: “I tried ads once and they […]
Why AI-Generated Content is Starting to Underperform
A couple years ago, AI-generated content had a novelty advantage. Even when it wasn’t great, it was fast. It was “good enough.” It helped teams ship more. And in many categories, “more” still worked because attention was cheap and the web felt big. That window is closing. Not because AI suddenly got worse, but because […]
What Most Brands Misunderstand About Emotive Marketing
There’s a quiet misunderstanding baked into most conversations about emotive marketing. When people hear the phrase, they tend to jump to extremes. Big feelings. Tugging heartstrings. Manufactured outrage. Sad piano music under stock footage. The assumption is that emotive marketing is about provoking emotion. It isn’t. At least, not the way Beholde understands and practices […]
Ways We’ve Used ChatGPT’s New Agent Mode at beholde
At beholde, we’ve been experimenting with ChatGPT’s new Agent Mode to see how it could fit into our workflow. While we’ve only scratched the surface, we’ve already found real, practical uses — from crunching massive CSV data exports in minutes to helping define roles for our growing team. It’s not replacing our expertise, but it’s […]
How to Balance Beauty and Speed on Heavily Designed WordPress Sites
Gorgeous WordPress sites that load painfully slowly are conversion killers. But speed without polish isn’t a brand experience — it’s a landing page from 2007. Balancing form and function on WordPress is one of the most common (and underestimated) marketing challenges today. Here’s how to build something that loads fast and looks good without rewriting […]
Enhancing Creativity With AI Without Losing the Human Touch
Did you know that AI can now predict your creative inclinations before you even start sketching your thoughts? As you harness these advanced tools, remember, they’re not here to replace your unique touch but to enhance it. By offloading the repetitive tasks, you’re freed to dive deeper into the essence of your art, where true […]