Explore client engagements, campaign stories and creative work across industries. The examples below connect the business situation with the thinking, services and execution behind the work.
SELECTED EXPERIENCE
My experience spans global brands, established businesses and growing organizations. Each engagement brings a different challenge—and a deeper understanding of how clear strategy becomes work that connects.
Selected brands I have worked with across strategy, marketing and creative engagements.
These engagements show how strategic direction becomes coordinated execution across brands, campaigns and customer experiences. Drawn from work delivered through Beholde, they reflect the practical experience behind Añejo’s advisory approach for founders and CEOs.
Explore engagements that brought positioning, brand, digital presence and creative execution together around a clear business objective.
Using our full-service array of marketing tools, these campaign success stories focused on shorter-term objectives to reach audiences, drive immediate change, and influence key outcomes.
In a tense and divisive political climate, beholde was tasked with getting a key issue on the 2022 ballot and implementing a campaign to pass a tax that supports the parks, trails, open spaces ,and historical preservation of Douglas County, Colorado.
Emotive Marketing Strategy
Web Design
Video Production
Social Media Marketing
Pay-per-Click Advertising
Graphic Design
After recovering from the previous years’ drop in post-pandemic attendance, the Douglas County Fair & Rodeo wanted to ambitiously raise their attendance on several of the Fair’s standalone events, as well as the Fair itself.
Emotive Marketing Strategy
Web Design
Video Production
Social Media Marketing
Pay-per-Click Advertising
Graphic Design
After COVID-19 and a series of significant renovations, the Denver Public Library was ready to open to the public again in November of 2024. Due to the extended closure, and the new facilities created during the massive renovation, it was important for DPL to properly and effectively market the library’s grand reopening.
Emotive Marketing Strategy
Social Media Marketing
Pay-per-Click Advertising
Graphic Design
Executing each singular component of any campaign or account is vital to the overall success of any initiative. Whether it’s a one-time website design, recurring monthly video production, or graphic design projects on retainer, we have produced thousands of pieces of collateral in our history. Take a look at some of these projects here.
Click below to visit our photo and video galleries. Or select an industry from our main menu to see some of the industry-specific work we’ve done for clients over the past 12+ years!
Open the existing detailed client stories. The original pages and supporting material are preserved.